In Advertising Champions, our host Tony Stanol interviews brilliant and engaging members of the advertising and digital media community. In this segment, Tony talks to Fran Gormley about Greenwich Marketing Group.
Greenwich Marketing Group is an independent brand strategy consultancy that helps companies create and revitalize brands. Our services include brand architecture, positioning, identity, naming and innovation.
How would you define success?
Clients achieve their business goals and hire us again.
How did you get started in your field?
My college education in social psychology has been applicable to the field of marketing
What feature should we know that makes your company unique?
We are a boutique firm that has delivered high quality work for many top-notch clients. We have several success stories.
What was the biggest obstacle you had to overcome in your business?
Get your first customer.
This post first appeared on Daily News Network.